BENI HADDAD

Founder and Managing Director, Aleph Hospitality

Founded in 2015 by hospitality industry expert Bani Haddad, Aleph Hospitality is a dynamic, forward-thinking hotel management company with innovation at its core. However, behind this modern approach the company also draws on 3,000 years of history. Inspired by the enterprising and entrepreneurial spirit of the ancient Phoenicians, widely credited with revolutionising the way the world communicates through the development of the ‘Aleph-bet’, or alphabet, Aleph Hospitality represents both the solid foundation of the hospitality industry as well as the birth of a new approach for the region.

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