The London based international research institute and a collaboration platform focused on the travel industry, Global Tourism Forum’s Board of Directors is pleased to announce the appointment of Sumaira Isaacs as the new Chief Executive Officer for Global Tourism Forum.

First an artist, then a serial entrepreneur, Sumaira Isaacs is a veteran in the industry with over 25 years of experience working in the hotel and business tourism sector-supporting and creating some of the most successful winning business event destinations. She was both an advisor to the tourist boards, associations or local government (DMC, PCO) and a consultant.

“Sumaira Isaacs is the right person to lead Global Tourism Forum into the future, given her strong command of our business and proven ability to drive results,” said Bulut Bağcı, President of the Global Tourism Forum. “We are on a positive growth direction at GTF and are very well-positioned to continue reshape economies through tourism. I am so pleased and proud that Sumaira Isaacs will lead our institute, and I am excited to work with her — along with our entire senior leadership team — to ensure a seamless transition and on GTF’s next phase of success, tourism industry leadership and upcoming events entitled as the Global Tourism Forum.”

As the new CEO of the institution, Isaacs said “I am truly honored to lead the extraordinary institution as Global Tourism Forum’s chief executive officer and I look forward to continuing to work closely with our exceptional senior leadership team, along with Bulut Bağcı, as our executive chairman, and our entire board of directors. Global Tourism Forum has the most talented people and group of leaders in tourism industry. Together, we will capture the next waves of growth for tourism industy by remaining laser-focused on serving new destinations, creating significant value for investors and providing the best marketing plans for our host countries all around the world.”

Outside of GTF, Sumaira Isaacs is a leader on topics including strategic development, globalization and diversity of today’s tourism industry. To address the gaps in tourism industry and to create an inclusive innovation, she is working as the Member of the Board of Directors of Pakistan Tourism Development Corporation (PTDC). She has close relations with the business leaders and politicians. She has worked as both a destination practitioner (DMC, PCO) and as an advisor consultant to Tourist Boards, Associations and Local Governments in Africa, Middle East, India and north America. She specializes in tourism to MICE development, to destination strategy development and action planning.