Thomas Emanuel is a Director at STR. He is based in London, and leads a team focused on driving business with Industry Partners.
He has spent his entire career in the hotel industry, beginning in 2000 with Miki Travel, before joining Hyatt Hotel & Resorts, where he gained experience in corporate sales at both the worldwide sales office and at property level. Thomas then led the corporate sales function for Hazlitt’s Hotels, a group of independent boutique hotels in London.
In 2006, Thomas joined the Deloitte HotelBenchmark team, where he was responsible for creating and leading the department’s business development function. He held this role until the formation of STR in March 2008, and has since focused on overseeing STR’s rapid expansion outside North America. Throughout his time with STR, Thomas has gained a wealth of experience working with hotels, investors, developers, consultants, banks, governments, destination management companies and many others.
Thomas has been a guest lecturer at Ecole hôtelière de Lausanne, and been invited and participated in the OECD’s high level meetings on tourism policies.
Travelling extensively, Thomas has worked in over 45 countries across 6 continents and regularly speaks at major hospitality conferences around the world. He is also frequently interviewed for his insights on the hotel industry by news outlets including CNN, Bloomberg, CNBC, as well as various tourism and hospitality publications.
Specialties: Hotel Benchmarking, Global Hotel Performance Data, Hotel Forecasting Reports, Hotel Sales, Setting up Satellite Offices, Strategic Expansion, Sales Planning, Public Speaking